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Case Study: Market Research - Computer Automated Forensic DNA Software

Case Study: Market Research - Computer Automated Forensic DNA Software

Overview

Market Research, Trade Mission Participation, and Follow Up

A recognized developer of Computer Automated Forensic DNA Software required information on current DNA lab testing technology available in Australia to determine whether a market existed for their software. The result of this research encouraged the company’s representative to travel to Australia as part of a Trade Mission in March 2009 to introduce their technology to State and National forensics laboratories.

Outcomes and Results

 

The Foley & Associates office contacted the key
police and private forensics laboratories in Sydney, Melbourne, and Canberra organizing 13 meetings with top Australian scientists and leaders in this field. As a direct result of these meetings, the company was invited to contribute to Australia’s national policy on DNA forensic analysis and to present at a national conference in Melbourne in April 2009. They have also been invited to conduct separate workshops in both Melbourne and Sydney as part of their April follow-up visit.

About this Case Study

ServiceMarket Research
IndustryClean Energy & Technology